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home > Theme year, Amsterdam Hidden Treasures
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Theme year, Amsterdam Hidden Treasures
Amsterdam shines the limelight on lesser-known cultural gems in 2008
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A wealth of culture is revealed in 2008 with the theme year, ‘Amsterdam Hidden Treasures’. Pioneered by the Amsterdam Tourism & Convention Board (ATCB), the theme enables visitors from the Netherlands and abroad to discover the lesser-known attractions of Amsterdam. The theme year will delve into four domains: art, performance, history and fashion & design. With a treasure trove of cultural offerings, Amsterdam distinguishes itself from other European destinations and emerges a tenacious, intense and innovative city.
Journey through and discover Amsterdam’s historic secrets and contemporary treasures. From unique museums, feats of architecture, modern design to special concerts, creative festivals, and the best places to shop.
Museums
Hidden treasures in the category of Art include: the secret attic church ‘Ons Lieve Heer op Solder’ (Our Lord in the Attic), the new Bag and Purse Museum on the Herengracht and the Amsterdam Tulip Museum on the corner of the Anne Frank House.
Performance
In the area of Performance, cultural gems include the special Monday Match at jazz club Bimhuis, the round chorus hall under the grand Concertgebouw, and a contemporary theatre atop famous pop temple, the Melkweg.
City History
In the realm of city History, various bike, boat and walking tours will take tourists on a hunt for hidden treasures around the city. Visitors will be brought to courtyards tucked away in the Jordaan, and to the Bethaniënklooster (1462), a cloister nestled in the oldest area of Amsterdam, and a serene location to listen to chamber music.
Fashion & Design
In the domain of Fashion & Design, the latest innovations are given centre stage at Amsterdam Design Month in September. Architectural jewels will also have the opportunity to shine during Amsterdam Hidden Treasures, as the marvels of contemporary Amsterdam design are revealed.
Tours & Arrangements
Discover Amsterdam and the Hidden Treasures in a completely different way. Curious about the story of the Night Watch and the places the painting has been? Do you want to know more Amsterdam’s colonial history? Take one of the tours or arrangments and let Amsterdam reveal it's Hidden Treasures.
City Vibes
Where to go and what to see? The City Vibes Guide reveals many undiscovered places and special events very much worth visiting.
>>Read more...
Watch the Hidden Treasures video here!
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